Fall Marketing Playbook for Smart Jersey Shore Businesses

Fall Marketing Playbook for Smart Jersey Shore Businesses

There is a specific feeling that settles over the Jersey Shore in late August. The crowds are still here. The parking lots are still full. The restaurants are still turning tables. But somewhere underneath the noise of peak summer, a quieter shift is already beginning. The light changes just slightly.…
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Get Big Fast: Bursting the Dot-Com Bubble

Get Big Fast: Bursting the Dot-Com Bubble

On January 30, 2000, 17 companies that did not exist five years earlier paid roughly two million dollars apiece for 30seconds of Super Bowl airtime. Most of America had never heard of them. Many of them were losing money on every single transaction they processed. Several would not survive the…
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